
International Science festival Gothenburg april 18, 2024, watch the digital seminar here:
This seminar investigates the career trajectories of female pioneers in Gothenburg’s underground dance music scenes. Due to Sweden´s anti-commercial cultural policies in the 1970s and 1980s, it provides an interesting example for analyzing the introduction of neoliberalism to the cultural industries and its gendered outcomes. Female pioneers in Swedish underground scenes in the late 1980s and early 1990s were generally assigned to “supporting” roles, while being part of the changing neoliberal relationships between culture and society, which favored entrepreneurism. As a result of their skills and contributions within a gendered labor division, some female pioneers were in positions to launch DIY careers out of their previous unpaid work in design, fashion, media, retail, and club promotion. Thus, DIY subcultural capital transferred into careers in the cultural industries.
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